About The Hive For Her
We Built The Studio
We Wished Existed.
The Hive was created for women who refuse to settle — for their health, their performance or their potential. Two and a half years in, and we're only just getting started.
How The Hive Came To Be
Two Women. One Vision.
A Match Made For Success.
The Hive didn't start with a business plan. It started with a question — one that two women had been circling independently for years: why isn't there a space that supports women through every facet of life? Not just a gym. A genuine transformation centre. A place where physical excellence, personal development and community all exist under one roof, for women who refuse to settle for less than an exceptional life.
Michelle and Marina had been close friends for over ten years when the idea finally found its moment. Both had spent the better part of a decade working predominantly with women — as coaches, speakers, event and retreat facilitators in the personal development industry. Both had built careers helping women rise. And both were at pivotal points in their own lives when the conversation turned from "wouldn't it be incredible if..." to "let's actually build it."
What made the partnership so natural — and so powerful — was the complementary nature of what each of them brought. Marina with her deep expertise in fitness, women's wellness and female empowerment; the founder of PURE Health Clubs and The Lean Mumma System, a globally recognised speaker who had spent decades on stages and in studios helping women discover their full potential. Michelle with her background in design, fashion, marketing and business coaching; a creative and strategic mind with an eye for the kind of detail that transforms a space from functional to extraordinary.
Together, they shared a decade of friendship, deeply aligned values, and a shared conviction about what women deserve. When Michelle laid out the vision over dinner, Marina understood it immediately — because she'd been holding the same vision herself. That dinner became the foundation of The Hive For Her.
The studio you walk into today is the result of that partnership in its fullest expression. Every decision — from the training methodology and community culture to the considered details that make the space feel like nowhere else — reflects two women who have spent years understanding exactly what women need to reach their peak potential, and who built the space to make it possible.
Two and a half years later, The Hive is home to hundreds of women who show up every week — not just to train, but to feel like themselves again, and to grow into who they're becoming. That's what we built it for.
"We built the place we wished existed. Come and see what we created." — Michelle & MarinaThe Founders
The Women Behind The Hive
Michelle
Co-Founder · Business Director · Head of Design & Strategy
Michelle is the strategic engine behind The Hive — the architect of the brand, the business and the vision. She oversees everything from the studio design and financial direction to the marketing and member experience, with a relentless focus on quality, premium positioning and building something that genuinely lasts.
Her background spans a decade as a fashion designer, brand strategy, business coaching and operations — and her design eye is present in every corner of the studio. The hand-made plaster logo sign backlit in reception. The custom pendant lighting that runs the length of the reformer room. The Vogue magazines in the members lounge. Nothing is accidental. Everything is intentional.
I'm dedicated to making life fun, finding beauty in the everyday and surrounding myself with exceptional women doing inspiring things.
Marina Perry
Co-Founder · Studio Director · Fitness, Nutrition & Mindset Coach
Marina is the heart of The Hive — the face members trust, the instructor who sets the standard and the coach who has spent decades helping women discover what they're truly capable of. She leads the studio floor, manages The Hive's instructor team, delivers the Thrive program and presents all workshops as the studio's lead expert voice.
Her expertise spans fitness, sports nutrition and personal development coaching — which means when Marina coaches you, she's addressing your body, your fuel and your mindset simultaneously. That's a rare combination, and it's why members who train with her don't leave.
I'm obsessed with learning. With growth, mastering change and the alchemy of transformation. At my core, I'm simply a seeker and sharer of truth, wisdom and wonder.
What We Stand For
Our Values
High Performance
We believe every woman is capable of more than she thinks. We create the environment, the coaching and the community that proves it — every single day.
Whole Woman Wellness
Body, mind and spirit. We don't separate them because they aren't separate. True performance — in the gym and in life — requires all three working together.
Real Community
Not a hashtag. An actual group of women who show up for each other — in class, in the members lounge and beyond. The Hive community is one of our greatest achievements.
No Compromises
On quality, on coaching, on the experience. The Hive exists to be the best women's wellness studio on the Gold Coast — so you can be your best. We don't cut corners. Ever.
Our Home
422 Square Metres of Pure Intention.
Step inside The Hive and you'll immediately feel the difference. Our Burleigh Waters studio houses two dedicated training spaces — the Reformer Pilates studio with 16 custom pink reformers, and the HiveX Strength Studio with its dramatic green wave ceiling and backlit circle mirrors.
Beyond the training spaces, you'll find a recovery centre unlike anything else on the Gold Coast — a 100-year-old antique chandelier, a 3-metre fig tree, white river stones and the infrared sauna, ice bath and red light therapy that our members call their favourite part of the whole studio.
Add a fully stocked member bathroom, a beautiful members lounge, Kids Club, massage room and accessibility facilities — all on one ground level — and you have a space that was designed to make every part of your visit exceptional.
422
Square metres
2
Training studios
2023
Est. Burleigh Waters
The Team
The Women Who Make
The Magic Happen
Every instructor at The Hive is qualified, passionate and genuinely invested in your progress. Not just counting reps — actually coaching you.
Ali
Reformer Pilates Instructor · HiveX Coach
With over 15 years in health and fitness — spanning Pilates, personal training, group fitness and competitive rowing — Ali brings a well-rounded, technically precise approach to every class. Originally from the UK, where she represented her country in trampolining and rowing, she now calls the Gold Coast home. Expect spicy flows, smooth transitions and a coaching style that's both challenging and deeply encouraging.
Safia
Reformer Pilates Instructor · Studio Assistant Manager · Kids Club
Saf is a professional dancer with an Advanced Diploma of Elite Performance from Brent Street and a stage and screen career that includes Voice Australia and Australian Idol. Her movement background gives her classes an energy and precision that's entirely her own — dynamic, creative and genuinely addictive. Safia is also The Hive's Studio Assistant Manager, one of the first faces you'll meet when you walk through the door, and a beloved presence in our Kids Club.
Nicki
Reformer Pilates Instructor
With 14 years of teaching experience and a practice that extends well beyond the studio — including retreat facilitation, breathwork workshops and training Pilates instructors across Australia — Nicki brings a depth of knowledge that is genuinely rare. Her classes are high energy, challenging and fun, with a particular passion for pre and post-natal training. She knows better than anyone that Pilates is one of the most sustainable movement practices available to women at every stage of life — and she'll show you exactly why.
Gabby
HiveX Strength Coach Instructor
A decade in the fitness industry, two pregnancies and three complete core rebuilds from the ground up — Gabby has lived what she teaches. She specialises in the exact work most women are told they'll "just have to live with" — strength training, Pilates, and glute and core rehabilitation — with a clinical precision born from personal experience. Her mission is straightforward: help women feel strong, pain-free and fully in control of how their body moves.
Meggie
Reformer Pilates Instructor · HiveX Coach · Run & Walk Club
Meggie brings a background in yoga and holistic health coaching to every class she teaches — which means her Pilates sessions go deeper than most. She creates a space where women of all fitness levels feel genuinely supported to push past what they thought they were capable of. Fun, energising and always intentional, her classes build real strength and confidence while reminding you that the journey itself is worth showing up for.
El
Social Media Manager & Community
El is the voice behind The Hive's online community — combining her background in communications and community engagement with a genuine love for connecting people. A proud mum of two boys and an active Hive member herself (since before our doors even opened!), she knows firsthand what makes this studio so special. Whether she's replying to your DMs, sending out our newsletter or sharing what's happening around the studio, El is passionate about creating a space where every woman feels welcome, supported and like she truly belongs. If you snap a pic at the studio, tag us — she loves celebrating your wins, big and small.
Belinda
KaHuna Bodyworker · Acutonics® Practitioner · Kids Club
With over 15 years in holistic health and transformational bodywork, Belinda holds a compassionate space for women to slow down, release and restore balance. A KaHuna bodyworker and Acutonics® sound healing practitioner, her sessions address the body, mind and nervous system simultaneously — and leave you feeling it for days. You'll also find her warmth and nurturing presence in our Kids Club.
Kids Club Team
The Team Behind
The Magic For Your Little Ones
Our Kids Club carers are warm, qualified and genuinely love what they do. Every single one holds or works alongside a current Blue Card holder — so you can train with complete peace of mind.
Cristina
Kids Club Carer · Blue Card Holder
Originally from Italy and now a proud Gold Coast local, Cristina has spent a career spanning luxury events, concerts and hospitality around the world — and found her greatest joy becoming a mum. She holds a current Blue Card and connects with children through play, crafts, music, stories and imaginative games, creating a space where every child feels genuinely happy, safe and seen. A passionate advocate for natural living and sustainability, and a well-travelled human who brings warmth and curiosity to everything she does.
Harlow
Kids Club Carer · Front of House
Harlow grew up immersed in the world of fitness and wellness — it's genuinely all she's ever known. With years of experience working in childcare at her mum Marina's previous gym and a background in front of house and customer service at PURE Health Clubs, she brings both natural ability with children and a polished, welcoming presence to The Hive. Confident, bright and consistently one of the kids' favourites.
Bayla (BB)
Kids Club Carer
Known to everyone as BB, Bayla has grown up immersed in the world of fitness and community — her mum Marina is one of The Hive's co-founders, so this studio is genuinely close to her heart. She loves nothing more than watching the little ones grow up alongside the studio week by week, which makes every shift feel meaningful. Calm, warm and endlessly patient, Bayla creates exactly the safe, playful environment that helps children feel settled from their very first visit. Outside of work you'll find her at the beach, at the gym or with her family.
Annie
Kids Club Carer · Blue Card Holder · Cert III Early Childhood
Annie is a mum herself with a Certificate III in Early Childhood Education and Care, a current Blue Card and over 10 years of experience in the childcare industry. She is deeply passionate about creating safe, nurturing and genuinely fun environments where children feel supported, confident and free to learn through play. She builds real relationships with both the children and their families — and loves watching each little one grow and thrive.
In Their Words
What Our Members Say
"Love training at The Hive Burleigh. Such a welcoming, supportive space with great trainers and a strong community vibe."
Miami, Gold Coast
"I started from the first day they just opened and I still love it. Marina and Michelle are amazing, such a great women’s community. I love it love it love it."
Varcity Lakes, Gold Coast
"This place was created for women by women who get women. It’s a safe space for a range of ladies from women looking to find their tribe to any female wanting to come in, workout and walkout. All levels of fitness are supported and appreciated. Highly recommend.."
Burleigh Waters, Gold Coast
The Hive For Her — Burleigh Waters
Ready To Experience
It For Yourself?
Come and see what we've built. Meet the team. Feel the space. We think you'll understand immediately why women don't want to leave.